At the heart of our 1% of turnover pledge is a personal yearning to bring about change. We all know this yearning but I am sure much like us, days slip by, then weeks and ultimately years. And in that time the best we have done is double tap a few posts on Instagram by people actually doing the hard work. And not to knock the double tap either, this remarkable finger movement is the fuel that pumps up the tyres of those legendary boys and girls out there on the front line.
This is why we pledge our support. 1% FOR THE PLANET simplify that unfulfilled dream of being on the front line by putting the power in your hands each time you shop. In our case each time you throw down a coldie. What could be easier than that?
Being avid lovers of the amber nectar and passionate lovers of our planet supporting 1% FOR THE PLANET seemed the most logical way for us to get off our backsides and commit to change.
But the gratitude is all yours, as its you making the change, the pledge and the contribution. Each time you relax with a Trust Tree beer you are taking the decision to support grassroots environmental groups committed to maintaining this beautiful place we call home.